Deloitte is one of largest consulting companies located in 140 countries and employing 165,000 people. In the U.S., Deloitte employs 45,000 people. After the financial crisis, organizations such as Deloitte developed extra concerned about retaining their employees and enhancing the internal workspace. Due to the increasing competition between large firms to accommodate creative and productive workforce, an innovative approach was taken by Deloitte.
After considering different products, the giant consulting firm decided to use Microsoft Office SharePoint Server (MOSS) to host its social networking site. MOSS facilities a number of Web 2.0 application such blog, wikis and multimedia hosting. The notion of this site was to increase collaboration, empower virtual teams and develop additional bonds between employees.
Eight months after full deployment about 45% have of the employees personalized their profiles, uploaded photos, or used personal blogging and publishing tools. In addition, over 9,000 affiliations to business-related communities that have been created by participants.
Observers suggest that many employees are using the system to increase visibility and articulate their “personal brand” within the organization. Apart from increased engagement and satisfaction for the individual, the organization believes that this is helping to improve talent assimilation as well as the productivity of their project teams.
A number of success factors were extracted from this implementation:
- The project should have clear scope and vision
- The importance of top management support
- The lack of anonymity, policies based on employee code of conduct, active moderation and social controls remove the risk of inappropriate behavior in open publishing environments.
- Stakeholders’ involvement and representation including communications, human resources, knowledge management, IT and end users
Popularity: 24% [?]
Loading ...